cpnews Posted October 16 Report Share Posted October 16 Just days after Pink Elephant unveiled their Sao Paolo intentions, a Little Birdy was peeping on 10AK's slick new website and discovered something crazy! Not wanting to be outdone by their rival to the north, it seems Scott and Richie are destined to head south to battle it out in Sao Paolo for the love and money of Brazil's jet set. Also on tap is the long rumored 1OAK Miami. Is 1OAK really making its first expansion in South America, or is this just a bit of one-upsmanship to tweak the Pink Team? And if these plans are real, then are they for real? Do these NY operators with a limited global presence, excluding the one off parties at film festivals etc., think that the Brazilian youth are going to be swayed by a short lived NYC brand? Or is this just a licensing deal, enabling their investors to get a bit more cash back? If the latter is true, the owners must hope that these locations don't diminish their brand name, which isn't that strong to begin with. More... Quote Link to comment Share on other sites More sharing options...
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