Jump to content
Clubplanet Nightlife Community

self promotion tips


djmikedr

Recommended Posts

The past 2 years at WMC I was on the "giving end" handing out my demos to people. This year however I was on the "recieving end" and I learned a few things that I think can be helpful to you.

This year I recieved quite a handfull (bagfull) of CD's and Vinyl for consideration of play (and thus promotion) on my mixshow. After coming back and tring to go threw everything (yes - I say EVERYTHING. I vowed NOT to be like those stuffy corporate types who just gander over hot new material without really taking the moment needed to listen).

As I sit here going threw the piles with limited time and tiredness settling in: here is what I learned:

1. Clearly label ON THE CD/Vinyl what it is, name, track #, and contact info. (Cases sometimes get lost, mispiled, or taking the time to "match up" a case and CD can become tidious).

2. Have a EDITED (radio) version available. Even if it's a club track. You have a promised :30 seconds of my time (along with 100 other people) <add it up>... Please just have an edited version that gets right to the point, if i like it, trust me, I will "want to hear more" and play the full version.

imho: track 1 should always the edit, while track 2 full extended

3. Stick a business card inside the case with CD (makes it easier for me to contact you), yes I DO have your card from when we talked, but honestly it's in the pile with the other 99 cards. Sometimes I listen to the music first, if I like, I will want to contact you, make it easier (and faster) by including a card (as well as contact info already on the CD/Vinyl.

4. Album CD's drive me nuts. Please state which track I should listen to first (probably your BEST track), if I like, I will "want more" and scan around.

5. "Excerpts" do work, if I like, I will contact you requesting the entire song. An excerpt is usually just a minute or so of the song. Again it should pick the "best part" or "main highlight". Think of it as a super radio edit.

6. Regarding fancy artwork: not really needed, just a clear label is most important. However, there were a few CD's that had a picture/headshot of the artist and it did help me remember meeting them.

And finally...

7. DJ Mixed-CD's. Not sure about this one. I've used this to promote myself. If anyone has any opionions on this one, I'm all ears. It's different promoting yourself as a DJ-artist rather than an artist-artist.

Hope this helps.

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Loading...
×
×
  • Create New...