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SONY URBAN/GigAmerica Hip Hop R&B Nationwide Showcase


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IMMEDIATE RELEASE - LOS ANGELES- Planet Shark, the exclusive LA-Area producer of the SONY URBAN/GigAmerica Hip Hop R&B Nationwide Showcase (June 25, 2004 - LA/Hollywood), is currently accepting additional showcase sponsorships and artists.

Sony Urban, a division of Sony Music and home to many of the world’s most popular hip-hop and R&B performers including Destiny’s Child, Beyonce, Bow Wow, Kelly Rowland, Ginuwine, Jagged Edge, L’il Flip, Xzibit, Nas and Amerie (as well as underground stalwarts such as Bravehearts, Grafh and DJ Kayslay, and Three 6 Mafia) has launched a nationwide search for America’s hottest undiscovered rap, hip-hop and R&B talent. The label announced it will sponsor a 25-city showcase event series in various U.S. markets in 2004 and it is currently looking for rappers, singers and producers.

The showcases will be co-produced by local hip-hop promoters in each market - with Planet Shark holding the exclusive rights to LA/Hollywood. Invited participants will be screened and selected through a music submission process administered by Sony Urban and showcase production partner GigAmerica. Aspiring artists are encouraged to visit http://www.gigamerica.com/sony/la.asp for submission guidelines and other details . The submission period will vary according to the Showcase schedule. Additional nationwide showcase dates and locations will be announced on the Sony and GigAmerica Web sites later this month. The entire Showcase Series is expected to run for 8-10 months providing a terrific array of ongoing sponsorship opportunities.

“GigAmerica is one of the premier independent music resources in the country,†said Sony Urban A&R executive Joe Cerini. “We’re very excited to be working with them to find America’s hottest new hip-hop and R&B talent.†Sony Urban Senior VP of A&R Dino DelVaille added “This Showcase Series is about taking a good look at underground artists from all over the US, especially those without high-powered managers and attorneys to shop their music. Sony Urban always has an ear to the streets and these showcases will take us directly into the markets where the stars of tomorrow live.†Planet Shark's "head shark" offered an equally enthused comment "Music and music video production have always held a special place in our hearts but it was not until we segment produced 'Hip Hop Nation' that we became truly involved with the urban (music) scene ... It's a remarkable world that's filled with some amazing underground artists who we're proud to support and help discover."

Up to 50 acts per night will be heard by Sony A&R reps, who will fly from New York City to attend each of the showcases. In addition to Los Angeles, other announced cities that will host Sony Urban showcases include Boston, Virginia Beach, Charlotte, Birmingham, Montgomery, Atlanta, Jackson, Louisville, New Orleans, Orlando, Miami, Houston, Dallas, Memphis, San Antonio, Chicago, St. Louis, Kansas City, Columbus, Detroit, Denver, and San Francisco.

Invited Guests: Celebrities, A&R Execs, Recording Artists, Showbiz Professionals, Models, and Fashionistas. LA co-hosts: Violet Levi/ VL Productions and Premier Entertainment.

Nationwide Submission Inquiries to Sony/Gig America via http://www.gigamerica.com/sony/la.asp

Sponsorship Opportunities: Increase your brand awareness and target a vast demographic of well-heeled Showbiz Professionals, Celebrities, A&R Execs, Recording Artists, Models, and Fashionistas, (ages 21-50, 60% female/40% male, average income: $70,000 per/yr.) by sponsoring this exclusive star-studded A&R event. Los Angeles sponsorship opp's are available via Planet Shark (see below) and all sponsorship opportunities include a concentrated promotional/PR initiative before, during, and after the event.

The advantages of sponsorship include but are not limited to:

1. Sponsorships deliver direct communication to your target customer for a smaller investment with larger returns than almost any other medium.

2. Measurable customer interaction with product/services in ways no other medium allows.

3. Associative value with a property that draws a loyal, targeted, impassioned audience.

4. Category exclusivity that lets you deliver the message free from the competition’s clutter.

5. Targeted Media Coverage (radio, print, tv, and/or internet - depending on package selected)

LA/National Sponsorship Inquiries, contact Planet Shark via : http://www.planetsharkproductions.com ... See "Contact Us" and note **Note "Sony Urban Sponsorship" in subject of email.

Media Inquiries, contact Planet Shark via : http://www.planetsharkproductions.com ... See "Contact Us" and note "Sony Urban Media Inquiry" in subject of email.

About The LA Producers/Promoters:

ABOUT PLANET SHARK PRODUCTIONS: Los Angeles film and video production company specializing in short format media projects and music videos. Planet Shark also produces, markets, and promotes film, record, and DVD release parties & other industry events. Shark's popular global showbiz website has 1000's of industry links and an "Industry Insider Forum" that's packed with industry jobs, music gigs, showbiz events, resumes, loglines & more. Over 1.35 MILLION industry visitors have orbited Planet Shark since our February 2003 relaunch For more info., visit: http://www.planetsharkproductions.com

ABOUT VL PRODUCTIONS: One of LA's hottest female promoters, Violet Levi/ VL Productions specializes in upscale entertainment industry events for A&R and motion picture professionals. Recent blockbuster events include Macy Gray's official concert after-party, an exclusive star-studded bash for UPN's hit series "Platinum," and Lennox Lewis' official post-fight party .

ABOUT PREMIER ENTERTAINMENT: One of LA's top rising urban promoters who's produced and promoted exclusive tie-in parties for NBA All-Star Weekend, D12, Outkast, and The Grammys (among others).

Event Updates: http://www.planetsharkproductions.com

****

shark

www.planetsharkproductions.com

los angeles, ca - planet earth

"The human spirit is stronger than anything that can happen to it." -- George C. Scott

* To join Shark's LA Industry Events list, visit our Yahoo! Groups button on our homepage: http://www.planetsharkproductions.com

*ADVERTISE ON PLANET SHARK

And Target Over 200,000 Show Biz People per Month!

http://www.planetsharkproductions.com :rolleyes:

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