CREAM TO CLOSE The pioneering Saturday club night is no more after 10 years. Due to a shift in dance trends from nightclubs towards large- scale events and festivals the Cream group announced today that it too is moving direction. Cream claims to have experienced a significant shift away from the weekly club nights towards its own highly successful large- scale events. Cream has invested heavily in Radio, TV whilst selling more albums in the first 6 months of this year as it did in the whole of last year. Furthermore it’s international events business arm produced over 400 events this year and a further 4 Cream fields festivals. These areas will be the new focus of their operations. Cream will be seeing through its remaining events - Cream residents night on August 31, a private party on Sept 14 and Creams 10th birthday on October 11/ 12 however. Creamfields Liverpool will be unaffected and the company will maintain it’s social and charitable commitments. The section of Nation that Cream traded from will be closed for the rest of the summer, but the Lomax Live Venue will continue to trade from the premises unaffected. taken from ministryofsound.co.uk :eek: