Afterhours is very unique, in some respects, complex scene, that is truly propelled by clubgoer loyalty. I can site examples of countless people I have met this fall alone that will tell you they will recognize at least 100-200 faces every week start at the same 4 am afterhours spot, move to the next 8 am spot, and be ready to continue at the 2 pm spot. If your business is targeted to any of those slots, you really need loyalty, because the same clique will be moving from spot 1 to spot 2 to spot 3 as a group most of the time.