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Ice


edlosangeles

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W, right?

Well, the name of the company that bought the land is Edge Resorts, who teamed up with Starwood Resorts (Sheraton, Westin, W) in a 75/25 partnership to build a huge resort with condos, hotels, a casino, retail, etc. The resort will be branded as a W resort. For anyone who has ever been in a W Hotel, you will know that is the best choice of all the Starwood brands. The projected cost of the development is $1.7 billion right now, but of course construction hasn't started yet.

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Sounds like Koval will end up being a second "strip", paralleling Vegas Blvd. in a few years. All those ghetto apts. are gonna be knocked over soon. And then the Hard Rock will have the entire block from Paradise down to the Koval area. Almost like a city downtown filled with top of the line resorts. Cannot wait!

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